Mac vs PC: The new Cola Wars?
Counter punch.
That's what it's called when your opponent lures you in and then quickly snaps back with a devastating punch. And that's what happened here when Mac responded (without necessarily directly responding) to the new Windows ads. Mac just keeps on rolling. I'd love to see this continue to escalate into a clash of the titans with TBWA and Apple on one side and Microsoft and CP+B on the other.
That's what it's called when your opponent lures you in and then quickly snaps back with a devastating punch. And that's what happened here when Mac responded (without necessarily directly responding) to the new Windows ads. Mac just keeps on rolling. I'd love to see this continue to escalate into a clash of the titans with TBWA and Apple on one side and Microsoft and CP+B on the other.
Labels: crispin porter bogusky, great ads, mac, microsoft, tbwa
posted by Justin at
9:42 AM
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